Allison Roon joins izzy+ as Director of Design

SPRING LAKE, MI, September 2013 -- Allison Roon has been named Director of Design for izzy+. Her responsibilities will include all aspects of izzy+ design, from working with independent industrial designers on new products, to showroom and facility design, and graphic design for marketing the brands and supporting the sales efforts.

For nearly a decade, Roon has contributed significantly to the development of the izzy+ brands, working closely with company founder and CEO Chuck Saylor.

“I’ve had the pleasure of watch her develop and grow into a design leader from the time she was a senior in design school,” said Saylor.  “She believes in our vision and values, and I’m thrilled that she will continue to help shape and mold the design direction of izzy+ for many years to come.”

Roon helped launch izzy+ flavors, the newest of the izzy+ brands and a dramatically refreshed colors, finishes and materials program that ties together all of the firm’s furniture brands.  She also has been instrumental in designing all of the izzy+ showroom spaces, including the annual overhaul of the Chicago showroom space within the Merchandise Mart for the NeoCon World’s Trade Fair each June.

She is a native of West Michigan, and holds a BFA degree in interior design from Kendall College of Art and Design, as well as a master’s degree in adult and higher education from Grand Valley State University.  Six years ago, she established her own firm, Allison Roon Design.  Roon also taught for three years at Kendall as an adjunct professor.

“I’ve worn a lot of different hats at izzy+ through the years, and this new position will be no different,” Roon said.  “I’m thrilled to be working with Chuck and the izzy+ team as we try to find ways to stay ahead of the curve. It’s important that we continue to deliver on the powerful brand promises. It’s a critical time for izzy+ to step back and make sure we have a good roadmap for the future.  I’m very excited to be part of the team that will strive to keep izzy+ one of the most interesting and meaningful contributors in the contract interiors marketplace.”

Married to Joel Roon and the mother of a five-month-old daughter named Emerson Rose, Roon’s appointment is effective on September 11, 2013.

About izzy+

The employees of izzy+ ( design, manufacture and market office furniture and seating that solve real problems for real people. The focus is to provide designers with the tools to create inspiring work spaces for forward-thinking customers in home offices and small businesses, in executive offices and board rooms, in hospitals and learning environments. Its award-winning products are marketed under the brand names izzy, HÅG, Harter, Fixtures Furniture and ABCO. Based in Spring Lake, MI, izzy+ is a business of JSJ Corporation of Grand Haven, MI.


Media contact: Katie Ostreko | 616.881.6921 |

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